A Guide To Printing Your Own Cards

Posted by Brett Slansky | 2:12 AM | 0 comments »

By Clifford Gill


Printing your own business cards may not seem like much but they can make a big difference in your business.

Big companies always make it a point to hire professional printers in an effort to create business cards that smack of professionalism and elegance. But for small business owners running on a tight budget, hiring professional printing services is not always the most prudent thing to do. So what does one do if he/she owns a small business? Creating their own business cards would be much more affordable. While a set of own made business cards may often look haphazard when compared to those created by a professional printer, it is the thought that counts for most customers, who will laud the business owner for creating something that bespeaks the business' commitment to excellence. In addition, you can produce the exact number of cards you need when you need them and when you run out or need to change some information, producing new ones is simple, quick and easy.

If the time comes inevitably for you to create your own business card, you would need the following - a computer, some design software, business card paper and a printer. Some of the information that you need to include in your business card are your name, address, phone, email plus your business name and logo. You can also include a brief description of your services or your business slogan. Try to keep your graphics on the card as simple as possible. Avoid also using clip art images because it tends to make your card look cheap. Instead, use scanned photos or artwork that is appropriate for your business theme.

If you are thinking of printing out the cards in different colors, make sure you are using only the best business card paper, and limit the printout to two colors. Check the type of paper to see if it would work on your printer to avoid any potential problems. Glossy paper looks more professional but budget-wise, matte paper is considerably more inexpensive. Remember your printing needs and try not to exceed your printing budget.

In order to leave a space for customers to write down the date and time of their appointment with you, it is best to leave the back side of the card untouched. You can also print a map of your location at the back or include there direction on how to locate your store. Your would-be customers would now have a reference with your contact information if you make it a point to give them a card for each business dealing. Do not be ashamed to galvanize yourself to be creative when creating your own business card, because this would show customers that you are really putting an effort in a seemingly minuscule endeavor. So while you have the time, create business cards for your company and let them be the mirror image of your company's vision-mission.




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