By Barbara Hall


One of the best self-help authors of the twenty first century has just released a new book about the unconscious. Like with other previous publications, the new work is an examination and eye opening account as to how the unconscious mind shapes everyday life and experiences at large. The work Subliminal: How Your Subconscious Mind Rules Your Behavior is now available at local bookstores and online with a number of reviews which can be found on the Amazon and Good Reads websites.

With over twenty years of research in the neurological field, it has become clear that the unconscious mind is a powerful tool when it comes to getting what one wants out of life. For, social judgment, memory, behavior and perception are subliminal actions which shape reality in the moment. In this new book, the author employs explanations for some of the most obscure and scientific subjects in order to unravel the complexities of the unconscious mind.

By showing how different actions and experiences influence the way different relationships work, it can be easier to understand why and how it can be easy to misunderstand various aspects of life. In addition, the information and insight in the book can also help individuals understand why forgetting important events can be related to subconscious messaging. While, if individuals can stay aware and alert, it can often be easier to overcome these messages, thus making it to appointments and important events while still growing and prospering in life.

While reviews on Good Reads and other sites are somewhat mixed, most are positive. In some cases, readers suggest that the book is so enthralling it is impossible to put it down. Whereas, others suggest that while there is a great deal of information, most is only a repeat of information which has been published by other authors in the past. In either case, it seems there are a number of people currently reading the book and that is always a plus for authors.

One reviewer suggested that much of the same information can be found in the books "Strangers to Ourselves" and "Blink." At the same time, the reviewer also indicated that the new information on blindsight was not only informative but interesting and insightful. In addition, the reviewer also talks about the cognitive behavior and biases and agrees with the author that no one can be completely objective.

A more specific review shed a great deal of light on the intent of the author to outline the weakness of the human mind. For, most people would not expect that the unconscious could overpower the conscious mind. Yet, depending on a number of circumstances and influences, it is often possible to do so.

Basically, the book appears to be an updated version of other self-help books of the past. While this is the case, Subliminal does tend to go deeper into the workings of the unconscious mind. For, it is one thing to understand that the unconscious exist and another to understand the inner-workings and how the processes can effect daily life.

As with any self-help publication, readers will often find benefits and drawbacks. For, there will always be those whom agree and disagree with various theories and practices found in these publications. Still, if interested in learning about the different actions of the mind, the book will most likely provide a great reading experience.




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