By Kathy James


Affiliate marketing is just an organized method for online advertisement. Webmasters select businesses and companies to partner with so that they can get paid for sending traffic to their partner. This is a simple process in theory, but making it pay off in practice, requires hard work and smart planning. Here are a few tips for more effective affiliate marketing:

Make sure you have a comfortable office chair and ergonomic accessories like a gel mouse pad to keep your body healthy while you work in a home office. Affiliate marketing can lead you to sitting at your computer for many hours straight, so get all the equipment you need for your body to remain in the proper position at all times.

Beware of scams. A company might be promising revenues to you that they will never pay out, or ask you to market a product that does not deliver what the advertisements promise. Read reviews about a program before you join one, and test a product before you sell it. If you fall for a scam, you will lose your time and credibility as a salesperson.

They say that a simple change to a headline can make your sales rocket. There's a way to scientifically test the impact of such changes. The key point is that you should change one component at a time and measure the results, so that you are able to pinpoint exacly the effect of each single change. You could experiment with headlines, sub-headlines, bullet points with main benefits, page design and color, and more.

Watch out for commission theft. Certain affiliate link formats are not 'protected'. In other words they have a simple format such as http://www.abc.com/123 and if you display that in an email type message, for example in a newsletter, then your reader can substitute his own affiliate code and claim commission on his own purchase. So you need to protect (or disguise) your link, and there are a few ways to do this. Use a redirect file, use a 'short URL' service, or use an ad tracking link.

Don't try to trick your customers. They will not trust you and will not come back to your site. Have advertisers that you have information about and know about their products. If you are peddling junk, no one will visit your site and no one will buy your own products either.

You should have convinced the person who clicks on your affiliate link to buy the item before they choose to click through to the sales site. It's up to you to discuss the ways the product will benefit the reader, the quality of the product, and what makes the company that is selling it trustworthy.

When watching your affiliate statistics you should pay careful attention to the words which surrounds successful links. Try to use the same wording elsewhere, and see if that is what is driving people to click and buy. If so, use it often throughout the articles and reviews on your website.

Don't include a CAPTCHA on your opt-in sign up pages! The more hoops people have to jump through, the less likely they are to bother. It's easy to type in your email address, check an "I Agree" box, and click Submit. There's no reason for you to have to filter sign-ups, they're receiving emails from you, not vice versa!

Use forums to promote your site and generate profits. Every day hundreds of thousands of people visit the online marketing forums and make posts. Many are trying to promote their site, but they complain that promotion via forums does not work for them. But in truth you can get dozens if not hundreds of replies from a single posting − if you do it right.

As presented in this article, affiliate marketing can take many variations and can provide multiple benefits to business and their affiliates. It can much more effective than traditional marketing methods. This article seeks to bring the concept of affiliate marketing into the hands of all website owners and business so that they can increase their traffic and profits.




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